The "vacation rental home" category is tremendously crowded. Competition runs the gamut: from international brands like Hilton, to innovators like Airbnb, to local mom and pops; SEO competition is fierce. InvitedHome was faced with a particularly difficult challenge since most of their traffic was coming from linked partners with low quality scores, driving down organic SEO rankings.

InvitedHome began by installing our automated Structured Data Markup solution and posting content via Hucknews on a consistent basis. This led to a dramatic increase in crawl rates and organic search exposure.