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What is the Google Core Web Vitals report?

The Google Core Web Vitals report uses field data accumulated from the Chrome User Experience report over the previous 3 month period to track and categorize website URLs based on how well (and whether) they are meeting the new Core Web Vitals requirements.

Why is this report important for search engine optimization?

Core Web Vitals will become a ranking factor in the summer of 2021. The data from this report can be used, for example, to pinpoint groups of URLs and specific URLs that need to be improved in order to help pass the Core Web Vitals assessment.

How does this report work?

The Core Web Vitals report can be found in your Google Search Console.

  1. In the left hand rail of the main page nested under “Experience,” click on “Core Web Vitals.”
Google Search Console performance report for huckabuy.com showing 7.96K clicks, 1.64M impressions, 0.5% CTR and average position 46.6
  1. The new page will display charts for mobile and desktop versions of your site displaying URLs over the past 3 month period categorized as “good,” “need improvement,” and “poor.”
Google Search Console Page Experience overview with Core Web Vitals line graphs of poor, need improvement and good URLs for mobile and desktop
  1. You can open reports for both in the upper right hand corner of each chart to see more details for each category of URLs: their statuses, issue types, trends, as well as the total number of URLs affected.
Google Search Console Core Web Vitals mobile report showing 24 good URLs and a bar chart of poor, need improvement and good URLs over time
  1. Click into any one of the example URLs to see the aggregate scores for Largest Contentful Paint, First Input Delay, and Cumulative Layout Shift.
Search Console Core Web Vitals report for Mobile showing 24 good URLs with a trend chart and example details for huckabuy.com including CLS, FID and LCP
  1. Once you have made fixes to “need improvement” and “poor” URLs, you can click the “validate fix” button. Google will then monitor these URLs for 28 days post-fix to ensure the changes have been made. Sometimes it happens in less time.